Peugeot presents its new logo marking the electrification of the brand

Peugeot has announced the launch of a brand new signature “MOTION & e-MOTION”, which marks the company’s transition to an electric future. The prefix “e-“ in the signature means electrification.

The new logo Peugeot will be unveiled at the Geneva motor show in 2019. Already this year, with a new signature will be the concept Peugeot e-Legend and plug-in hybrid Peugeot 3008, 508 sedan and 508 SW.

Three plug-in hybrid Peugeot model: 508 SW, 508, 3008 (including the version with all-wheel drive HYBRID4) © int-media.peugeot.com

At the Geneva motor show in 2019 the new signature will be used in all representations of the brand, and in all subsequent shows, exhibitions, retail outlets and many TV and video campaigns.

Recall that Peugeot (and the whole PSA group) in this year’s starting wide electrification. In the case of Peugeot, its line will be electrified by 2023, this means that each model must receive at least one electrified version.

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